Restaurant feasibility studies
Market and financial feasibility studies are major assessments carried out on behalf of investors and developers when a new restaurant project is planned
They are also required by existing restaurant owners in case of a planned refurbishment or extension of their property
How we do it
Our market and financial feasibility study typically starts with a client briefing and site visit
Here, we seek to identify the strengths and weaknesses of the project’s location, in relation to the market in general and its suitability for the use proposed. We use this information to gauge how the restaurant should be positioned against restaurants already in the market and those that are likely to be developed in the future. We also give recommendations as to what concept is likely to be successful, considering the existing and future restaurant market
Our site assessment is followed by a full market appraisal. This looks at general socio-economic information on the project location, as well as a more specific assessment of the restaurant and catering market in general, including existing and future supply as well as demand characteristics
Outcome
We ultimately provide our clients with a comprehensive financial appraisal, comprising full profit and loss projections for the first 3 years of operation